Life-long friendships in your life serve as a great example to your kids on the importance of long-term relationships.
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Kids with 2 comments
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
The EoT Darwin Award is bestowed on those special dads (and sometimes moms) who go above and beyond the title of moron. They exemplify the reason why there should be testing for those that are humanly capable of conceiving children. And, as a result, should be locked away on the Island of Misfit Toys with [...]
This is the second in a series of posts by EOT co-founder Scott Gulbransen about his recent trip aboard the USS Abraham Lincoln (CVN 72) underway off the coast of Southern California. Gulbransen spent time with the ship as it prepares to deploy to the Persian Gulf later this year. As a father, one of [...]
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Kids with 5 comments
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
This is the first in a series of posts by EOT co-founder Scott Gulbransen about his recent trip aboard the USS Abraham Lincoln (CVN 72) underway off the coast of Southern California. Gulbransen spent time with the ship as it prepares to deploy to the Persian Gulf later this year. Being the father of four [...]
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
As we learned in last week’s post, there are some moments in our children’s’ lives – specifically our daughters lives – that we will dread but cherish just the same. Last month we looked at some of the finer moments in our daughter’s lives, mostly related the pre-teen and teen years. This month, I’m going [...]
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Kids with 3 comments
Any red-blooded American male, or their parent, can tell you boys are just grosser than girls. Boys like mud, worms, farts, to say the word “poop’, and even boogers. Case in point: my two-year old son Michael. Michael is perhaps the most affectionate and outgoing toddler I have ever encountered. Yes, I know you may [...]
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
Delta Airlines doesn’t actually hate your baby. In fact, they love your baby. How could they not? It’s a spectacular profit center. Of course, actual babies can’t fly unaccompanied, but older kids certainly can. Airlines make a big deal out of how well they’ll take care of your children while they fly off to wondrous [...]
As a parent, there is much to enjoy about that role in your life. There are so many wonderful moments you have with your children over their lifespan that are impossible to properly track and catalog. Some stand out above the rest, their first words, learning to walk, their first day of school and so [...]
It’s always difficult when you see your kids in pain. Whether it’s physical pain or emotional turmoil, the most difficult part of parenting children is allowing them to feel and deal with pain. It’s a vital skill kids must learn to grow into confident teenagers, young adults and finally adults. Just because it’s necessary doesn’t [...]
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Kids with 4 comments
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
Overall, I’d like to think I am overly responsive to my kids and their need for time with Dad. But sometimes, things in life get crazy and the “Dad, can you shoot some baskets with me?” has to be answered with an exhausted no. That doesn’t mean it’s easy. This week I started a new [...]
As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s.
In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community.
In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21.
As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project.
Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com.
A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids.
Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.
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