Yesterday the wife and I took the kids to Revere Beach, specifically the Point of Pines in Revere, MA. This part of the beach isn’t the nutty part where Kelley’s is or the sand castles. Rather, it’s a private section of the historic beach that came deeded with my mother’s house. I’m not a hug […]

Dad | Husband | Digital PR lead at @SchneiderPR | Executive Editor of @Technorati | Writer | Photographer | Bostonian | Sports nut | Tech geek | Craft beer fan

I’m still a Vermonter at heart. Having been born and raised in the Green Mountain State, and with my parents and other family and friends still living in northern New England, I’m proud of my Vermont heritage and I enjoy keeping up on the news & events that occur up north. This usually means stories […]

Hello. Welcome to the new series here on Every Other Thursday, “The Bald and the Beautiful.” No, I’m not referencing Dave Binkowski’s ongoing interest in the circumcision debate. I’m talking about baldness – something many men – especially the sexiest men – face. A lot of face. Your face kinda goes all the way back […]

This is the first in a series of posts by EOT co-founder Scott Gulbransen about his recent trip aboard the USS Abraham Lincoln (CVN 72) underway off the coast of Southern California. Gulbransen spent time with the ship as it prepares to deploy to the Persian Gulf later this year. Being the father of four […]

As the Director of Social Media at tax giant H&R Block, Scott Gulbransen recently returned to the tax business after previously spending 1o years at rival Intuit working on the TurboTax & Quicken brands. He brings 16 years as a marketing communications professional, and 11 tax seasons, with him to H&R Block and was responsible for the launch of many key social initiatives at Intuit before leaving in 2010. A strategic thinker and business problem solver, Gulbransen has worked for some of the world’s top brands including TurboTax, Sony Online Entertainment, and Applebee’s. In 2010, Gulbransen became the first Director of Social Media & Digital Content for Applebee’s, creating the first-ever social media strategy for the world’s largest casual dining chain. While at Applebee’s, Gulbransen lead a small but nimble team responsible for creating a robust and far-reaching social engagement channel for Applebee’s and its franchise community. In addition to his professional accomplishments at the corporate level, Gulbransen is also a prolific blogger recently named as one of the Top 50 Daddy Bloggers in the US by Cision. Gulbransen was ranked #21. As a member of the TurboTax communications and social media team for 10 years, Scott helped the TurboTax team launch and sustain the brand’s social media platform. He also drove and was responsible for the launch of TurboTax’s successful content strategy, including the launch of the TurboTax Blog. Recently, he launched one of the most significant social media campaigns in the brand’s history with the @TeamTurboTax Twitter project. Gulbransen was instrumental in reinvigorating the Quicken brand almost entirely through the use of social media and, particularly, Twitter. By engaging with customers and influencers who talk about personal finance on Twitter, he and his team helped Quicken Online grow from just 200,000 users in October 2008 to over 1.4 Million in just 10 months. This led to a more focused look at the personal finance space for Intuit and, ultimately, the acquisition of Mint.com. A former print journalist, who, after realizing his paychecks from the newspaper industry weren’t going to get much bigger, turned to the Dark Side – public relations. After working in both college athletics and inside mid-size agencies, he joined Intuit in 2000 and Applebee’s in 2010. He is a graduate of the University of Nevada, Las Vegas (UNLV) and is the married father of five kids. Despite his busy personal and professional life, Scott is a digital native who never strays far from social networking. To hassle Scott, or to tell him how great you think he is (or not!), email him at scott@scottgulbransen.com, add him to your Circles on Google+, or ping him on Twitter at @sdgully. Scott also is an editor and writer for Technorati.com.

Marriage has been in the news quite frequently as of late due to John Edwards and Tiger Woods, among others. Despite the infidelities of those involved, one aspect of these marital battles that has been overlooked is the kids. Often times, children are often caught in the cross fire of these love stories turned court […]

Dad | Husband | Digital PR lead at @SchneiderPR | Executive Editor of @Technorati | Writer | Photographer | Bostonian | Sports nut | Tech geek | Craft beer fan

When catastrophic things happen in this world, it’s hard to avoid answering questions from your kids mostly because they hear you talking about it or hear about it in school. I ran into this issue with the earthquake in Haiti. My oldest peaked over my shoulder as I was looking pictures from the Associated Press. […]

Dad | Husband | Digital PR lead at @SchneiderPR | Executive Editor of @Technorati | Writer | Photographer | Bostonian | Sports nut | Tech geek | Craft beer fan

Traveling for business can be tough when you’re a homebody and you have a young family at home that doesn’t understand the where and why’s of it all.

Dad | Husband | Digital PR lead at @SchneiderPR | Executive Editor of @Technorati | Writer | Photographer | Bostonian | Sports nut | Tech geek | Craft beer fan

Ever have those days when you get home from work and you know you still have a couple of hours to put in? The kids are going batty. The wife is in a pissy mood and your Blackberry is buzzing out of the holster because you have a massive RFP due in two days. These […]

Dad | Husband | Digital PR lead at @SchneiderPR | Executive Editor of @Technorati | Writer | Photographer | Bostonian | Sports nut | Tech geek | Craft beer fan

Today kicks off the Every Other Thursday “Who’s Your Daddy?” 3-day weekend over on our sister site, Aiming Low. Well, more like a lactating sister, but you get the point. Make sure you check out posts by me, Scott and Curtis today through Sunday, comment and subscribe to the wonderful, hilarious moms over at Aiming […]

David is a Partner at Large Media and the proud father of three boys. He's a guy's guy that's into sports, the Catskills, raunchy comedy, beer and gaming.

Everyonce in a while I like to let my brain drift and hypothesize a new scientific theory nobody before me may or may not have thought of. Chances are you probably have thought of something similar while doing acid, but since I haven’t read what you may or may not have written, it’s a moot […]

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